← All work · Pilot Snacks · The Flying Snack Co.

A social feed as full of joy as the snacks.

Social Media ManagementSocial Media DesignCampaign ContentArt Direction

Pilot Snack-a-Pop and Flyin Cheetah snack packs on an orange background

The Flying Snack journey is a story about a dream becoming reality.

Founded in 2020, The Flying Snack Co. started small — and through dreams and determination it has grown into the family of Pilot snacks Kenyans know today. We design and manage their social media, turning every flavour into a post that's as bright, playful and full of joy as the snack itself.

Client: The Flying Snack Co.
Brand: Pilot Snacks
Founded: 2020
What we do: Social media design & management

Chapter 1

A look you can spot mid-scroll

We built a social style that's instantly Pilot: one bold colour per post, chunky playful headlines, and the product front and centre. The Flying Snack Co. badge sits in the corner and the website sits at the foot of every post, so each one sends people back to the brand.

One colour, one moodSaturated orange, red and purple backgrounds that match the packs.
Type with attitudeChunky block lettering for punchy lines like "Fill your plate" and "So puffy".
Product as heroPacks, jars and bowls of snacks take centre stage in every post.
People & playKids and families bring the "full of joy" promise to life.

Chapter 2

From the feed

A selection of posts across the Pilot range — Ring Puffs, Fruit Chutney and Cheese Balls, in packs and family jars.

Orange post: Full of joy, Fill your plate, with a plate of ring snacks — Fill Your Plate

Red post with two Pilot Fruit Chutney packs over repeated Fruit Chutney lettering — Fruit Chutney

Red and yellow post: So Puffy, with a bowl of Pilot Ring Puffs and the pack — So Puffy — Ring Puffs

Orange post: It's a cheese fruity jar affair, with Cheese Balls and Fruit Chutney jars — The Jar Affair

Purple post: Fruitastic, with a Fruit Chutney pack and jar — Fruitastic

Orange post: It's a cheesy affair, with a happy child holding a pack of Cheese Balls — It's a Cheesy Affair

Orange post: All kids matter to us, with a group of cheering children — All Kids Matter to Us

Chapter 3

Managing the page

Beyond the designs, we run Pilot Snacks' social presence — planning content around the product range, publishing posts and keeping the brand's voice consistent so the page grows alongside the business.

See Pilot Snacks on Facebook ↗ pilotsnacks.co.ke ↗

Want a feed people stop scrolling for?

We design and manage social media that looks like your brand and grows with your business.

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